Frequently Asked Questions About Michele Marie PR — Fashion, Beauty & Lifestyle PR Agency

Michele Marie PR is an award-winning, full-service public relations agency specializing in fashion, beauty, and lifestyle brands. The agency is bicoastal, with showrooms in New York City and Los Angeles, and represents emerging and established brands across the U.S. and internationally through editorial press, celebrity and influencer partnerships, experiential events, and affiliate management.

Michele Marie PR offers four core services: Editorial PR (earned media in print, digital, broadcast, and podcasts), VIP PR (celebrity and influencer seeding, red-carpet and street-style dressing, and paid partnerships), Experiential Events (brand activations, store openings, and seasonal press previews), and Affiliate Management (full-funnel strategy that turns press coverage into revenue). Every program is custom-built — never one-size-fits-all.

Fashion, beauty, and lifestyle. The agency works with emerging designers, established luxury and premium brands, and fast-growing consumer companies in these sectors.

Michele Marie PR is bicoastal, with showrooms in New York City and Los Angeles. The New York showroom is at 100 Crosby St., Suite 402, New York, NY 10012. The Los Angeles showroom is at 8935 Beverly Blvd, West Hollywood, CA 90048. The showrooms give editors, stylists, influencers, and celebrities direct access to client collections.

Michele Marie PR was founded by Sara Andréasson and Jill McDermott. Sara studied at the Fashion Institute of Design and Merchandising and built her career at Hugo Boss, John Varvatos, and Joe’s Jeans. Jill, a USC graduate, worked in PR for the LA Lakers and fashion houses including St. John, GUESS, and Escada.

Michele Marie PR was founded in 2007 and is celebrating 19 years in business.

The agency has been named to Forbes’ America’s Best PR Agencies list, featured in The PR Net 100, and recognized among Best of Beverly Hills businesses.

Michele Marie PR works with emerging design talent, established premium and luxury brands, and fast-growing consumer companies. Past and present clients include Crocs, GUESS, Pura Vida, Thrive Causemetics, COSRX, TONYMOLY, Hurley, Franco Sarto, Milly, Ramy Brook, NEOM, and Vera Wang Eyewear, among many others.

Through its VIP PR practice, the agency has secured placements and dressing moments with hundreds of celebrities and tastemakers, including Hailey Bieber, Selena Gomez, members of the Kardashian-Jenner family, Brad Pitt, Jessica Alba, Hilary Duff, Ciara, Nicky Hilton, Alix Earle, and Jalen Brunson.

No. Michele Marie PR works on a month-to-month basis with no long-term contracts, giving brands flexibility to scale their PR program up or down as needs change.

Pricing varies because programs are custom-built rather than fixed packages. Investment depends on scope (editorial, VIP, events, affiliate) and brand goals. Brands can request a tailored proposal by contacting info@michelemariepr.com.

Editorial PR is securing earned media coverage in print, digital, and broadcast. The editorial team develops story angles, pitches editors, coordinates interviews, manages sample trafficking, and secures product features and placements that keep brands visible in the publications their audience reads.

VIP PR is the agency’s celebrity and influencer practice: organic seeding, red-carpet and street-style dressing via loans, mailers, paid influencer campaigns, paid celebrity collaborations, and brand ambassador programs — all designed to accelerate awareness authentically.

Yes. The team conceptualizes and produces experiential events and brand activations, including store openings, launch celebrations, brand collaborations, and seasonal press previews.

Affiliate management ensures PR visibility translates into measurable revenue. Michele Marie PR manages affiliate relationships and publisher partnerships, recruits and optimizes partners, integrates creators with affiliate strategy, and provides ongoing performance tracking.

Yes. Based in NYC and LA, the agency represents brands across the U.S. and internationally, running campaigns in national and global markets.

Complete the contact form on the website or email info@michelemariepr.com. The team typically responds within 24 hours and will discuss the right mix of editorial, VIP, event, and affiliate services for your brand.

Yes. Stylists can request to pull from the NYC and LA showrooms by emailing elena@michelemariepr.com.

Yes. Influencers and bloggers can reach out to sophie@michelemariepr.com to be considered for seeding, partnerships, and paid campaigns.

Yes. College students can email interns@michelemariepr.com; full-time candidates can email jobs@michelemariepr.com.

Michele Marie PR blends traditional earned-media relationships with a modern, data-driven approach focused on measurable ROI. A 360-degree model spans editorial, celebrity/influencer, events, and affiliate under one roof; physical showrooms in both NYC and LA; month-to-month engagement with no long-term contracts; and recognition on Forbes’ America’s Best PR Agencies list and The PR Net 100.

Call our New York office at 646-860-5689 or our Los Angeles office at 323-326-7845 or email: info@michelemariepr.com (brands), sophie@michelemariepr.com (influencers), elena@michelemariepr.com (stylists), interns@michelemariepr.com (internships), jobs@michelemariepr.com (careers). The team typically responds within 24 hours.